We are delighted that Ceri-Jane Hackling, Managing Director of Cerub PR, has written such an insightful post about thought leaders. Ceri is an award winning entrepreneur who started Cerub PR in 2003. Cerub PR works with thought leading individuals and companies to raise their profile using traditional, digital & social media. Clients regularly appear on TV, radio, in national newspapers & magazines. […]
‘What not to do’ to be regarded as a thought leader
If an organisation wants its views to be taken seriously and to increase its influence over events, then one of the best ways is for its spokespeople to be regarded a thought leader – and be quoted in the press, or interviewed on television or radio as such. Let me give you some examples from […]