Journalists all have their favourite interviewees, the ones they always turn to if they are writing or producing a story about a particular topic. When I worked for the medical magazine Pulse, I used to speak to particular GPs almost on a daily basis, and it would be these that I would then quote in […]
Infographic: How to prepare for a media interview
The key to success in any interview with a journalist is preparation, so read our handy infographic on how to prepare for a media interview. Our media training courses give detailed advice on how to prepare for a media interview, and how to deliver your key messages effectively. Each delegate has the chance to practise a […]
4 quick reasons for experts to do media interviews
If you’re a specialist in your field, then sharing your expertise in media interviews may seem like a daunting, time-consuming and frustrating activity. Journalists are after all fickle, and can arrange an interview then “stand you down” if another story comes in. They expect you to be available at the drop of […]
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