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5 reasons to avoid jargon in media interviews

by Ann Wright, June 28, 2013

I like jargon. Let me state that right up front. When I’m talking journalism or TV production there’s nothing I like more than a bit of: “It’ll be a 3 + 1 in the studio plus one person down the line from Washington.” or “We’ll need three incoming feeds, reverse vision and 2-way talkback.” That may […]

Filed Under: Media Training Tagged With: Jargon, Media Relations, Media Training, Public Relations

A simple guide to TV jargon

by Ann Wright, November 22, 2010

When we are media training clients, we are always warning against the perils of using jargon. It can confuse or alienate viewers or listeners and if you use too much, they may simply stop listening to what you say because they can’t understand. But in TV we’re just as guilty as any other industry for littering our […]

Filed Under: All posts, Media Training, Television and Video Production Tagged With: Interviews, Jargon, TV production

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