Paul Curran, who is one of our media training team, was a reporter for the BBC for over 20 years. He has experienced at first hand how the internet has revolutionised the way the media operates. Here he talks about the impact of Google on his working life, and how PR departments – and those doing […]
Reputation: the link between Googleability & media coverage
A great way to raise your profile in the media and to position yourself as an expert in your field, is to write feature articles related to it in relevant magazines, specialist papers, and newspapers. Even if you are not used to writing articles, it’s often not too much of a stretch to put your thoughts […]
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