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Bad PR: strong-arm tactics backfire on private US airline

by Graham Fitzgerald, March 13, 2017

JetSmarter logo

Using strong-arm tactics is not the best way to make friends and influence people, especially in the media (are you listening President Trump?). You’ll almost certainly end up with some bad PR. But according to The Verge technology news website that’s exactly what an American start-up called JetSmarter – “Uber for private jets” – tried […]

Filed Under: All posts, General, Public Relations Tagged With: Bad PR, JetSmarter, PR example, Public Relations

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