Do you want to present with impact? Do you want people to remember what you have to say – and take action as a result of it?
The best and most effective presenters use a whole range of techniques to capture the attention of their audience and to make their points, many of which can be simply utilised in every presentation, whether at a conference, at a board meeting, at a client pitch or a networking event.
Here are five steps to help you present with impact which our presentation trainer Martine Croxall advises.
- Voice: varying your pace, your intonation and your projection and using pauses will help make your voice more interesting to listen to
- Physical skills: maintaining eye contact, varying facial expressions, using gestures, positive body language and movement will help you connect with your audience
- Content & structure: make sure you target your content at your audience, and talk about the issues they are facing, offering solutions to these, plus refuting any potential criticisms
- Impact devices: these can all help bring your messages to life … posing questions, encouraging audience participation (eg through a show of hands or a poll), telling stories and using allegories & themes, literary devices such as contrasting pairs, lists, repetition, quotes, power of three, reference to third parties, using props and visuals to create interest and be memorable
- Remember: including anecdotes and opinions, and speaking with passion and conviction will help to get your message across effectively
None of this can be achieved without preparation – so make sure you give yourself the time to plan your presentation carefully and to rehearse.