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Capitol punishment: Sarah Palin pays the price in GMB interview

by Graham Fitzgerald, February 10, 2021

Love him or loathe him, you can’t deny Good Morning host Piers Morgan provides some memorable TV moments. The latest came during an interview with Sarah Palin on the day Donald Trump’s second impeachment trial in the US senate was due to begin. Palin, the ex-governor of Alaska, kept avoiding questions about the trial and […]

Filed Under: General, Media Training, News and Views Tagged With: Good Morning Britain, Interview analysis, Piers Morgan, Sarah Palin

The importance of storytelling

by Ann Wright, February 6, 2021

The importance of storytelling

The value and importance of storytelling has been growing in prominence over the past few years. However, it has been recognised for centuries – way back to Ancient Greece and beyond, and a study by the University of Liverpool found that 65 per cent of all human interactions are storytelling. At the moment, I’m reading […]

Filed Under: Media Training, Presentation Skills, Public Relations Tagged With: Communication Skills, The importance of storytelling

International Chamber of Shipping case study

by Ann Wright, October 1, 2020

International Chamber of Shipping logo

What is the International Chamber of Shipping? The International Chamber of Shipping (ICS) is the principal international trade association for shipowners and operators. Formed in 1921, it is made up of national shipowners’ associations in the Americas, Asia and Europe whose member companies operate over 80% of the world merchant fleet.   What does ICS […]

Filed Under: Media Training, Presentation Skills, Rough House Tagged With: International Chamber of Shipping, Media Training, Presentation Training, Rough House case study

Archbishop Tutu’s lesson in preparing for an interview

by Ann Wright, September 21, 2020

Our team member Paul Curran describes how he found out the hard way the importance of preparing for an interview. It’s Spring 1990 and I’m a relatively novice reporter on a mission. I have my ‘trusty’ Uher (it’s a reel to reel tape recorder – which was less than trusty) slung over my shoulder and […]

Filed Under: Guest posts, Media Training Tagged With: interview preparation

Virtual media training: the benefits

by Graham Fitzgerald, August 14, 2020

The coronavirus pandemic has not been easy on business, to put it mildly: countless firms have gone under, hundreds of thousands of jobs have been lost, and even more difficult times lie ahead as we begin to feel the full effects of the contagion. As things stand, it is hard to imagine cinemas, theatres and […]

Filed Under: General, Media Training

Media training courses: how we prepare

by Ann Wright, July 2, 2020

How we prepare for media training courses

Read our infographic for an insight into how we prepare for media training courses. Contact us for more information about our media training courses on 020 8332 6200 or info@roughhouse.co.uk. by

Filed Under: Media Training Tagged With: Media Training Courses

Media Interview Crib Sheet

by Ann Wright, May 18, 2020

Media interview cribs sheet

A recent client asked us to prepare a one-page “media interview crib sheet” for their spokespeople – as well as providing the normal individual feedback and our e-book, the Rough House Guide to Interviews which they receive. So here is our Rough House Media Interview Crib Sheet 1. Prepare: know who (is the audience), what […]

Filed Under: All posts, Media Training Tagged With: Media interview, Media Training

Online interviews: 10 golden rules

by Ann Wright, April 6, 2020

10 tips of online video calls

Social distancing and self-isolation have both had a major impact on how TV news is gathered and transmitted. Nowadays it is rare to see an interviewee in the studio. Rather they are sitting in their living room or spare room, staring straight down the webcam of their laptops, a clutter of book cases, pot plants, […]

Filed Under: General, Media Training, Presentation Skills Tagged With: online interviews, Online media training, Video calls, Video interviews, Virtual interviews

BBC’s Maitlis: “Just answer the question”

by Graham Fitzgerald, October 8, 2019

Maitlis: answer the question

Newsnight presenter Emily Maitlis echoed the thoughts of many when she delivered a scathing assessment of the way UK politicians approach media interviews. Speaking at the Cheltenham Literature Festival, she said they rarely answer questions and as often as not will say the opposite of what they really believe. Another annoying development, she said, was […]

Filed Under: Media Training, News and Views

Body language: Why you must look as well as sound the part

by Graham Fitzgerald, September 9, 2019

Preparation is key to giving successful media interviews, but if you don’t sound or look as if you care, you risk all your hard work being undone. The latter is not just about being dressed appropriately or making sure your hair or make up are okay, it’s also about body language – your eyeline, the […]

Filed Under: General, Media Training Tagged With: Body language, Rees-Mogg

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