Archbishop Tutu’s lesson in interview preparation
Find out what our trainer Paul Curran, discovered about interview preparation when he was sent to interview a global figure as a “cub” reporter. It’s Spring 1990 and I’m a relatively novice reporter on a mission. I have my ‘trusty’ Uher (it’s a reel to reel tape recorder – which was less than trusty) slung […]
Radio interviews: an insiders guide
When we discuss radio interviews, we tell media training delegates to remember listeners are usually doing something else, so to capture their attention, you should be particularly expressive, in both language & delivery. Here, our trainer Sarah Deech, shares her insiders guide to radio interviews. So, you’ve been booked for a radio interview. You’ve researched […]
Does your charity need a troubleshooter?
While we focus on helping charities communicate better, often they need more fundamental support to fulfil their potential. One person able to provide this is D’Arcy Myers, who runs Consultdarcy Ltd. He is an experienced independent Third Sector consultant working with charity Boards, Chief Executives, and senior managers. Here we find out more about his […]
Our mobile video training course: what you learn
Unless you’ve been living under a rock, you’ll know video dominates the Internet. YouTube is the most second most popular website in the world (behind Google, which, of course, owns the video platform); Facebook now prioritises video, particularly live video; and even LinkedIn, home of the business article, welcomes video – with video campaigns having […]
Archbishop Tutu’s lesson in preparing for an interview
Our team member Paul Curran describes how he found out the hard way the importance of preparing for an interview. It’s Spring 1990 and I’m a relatively novice reporter on a mission. I have my ‘trusty’ Uher (it’s a reel to reel tape recorder – which was less than trusty) slung over my shoulder and […]
9 steps to perfect your conference panel performance
If you’re an academic, an expert, or an entrepreneur, you may well be asked to be part of a conference panel. Here our trainer Paul Curran explains nine steps to making sure you give a good performance. Being invited as a guest on a discussion panel is a great way to boost your profile, and […]
Podcasts: engaging, affordable, effective & fun
Adam Batstone is a former BBC News editor who helped produce some of the BBC’s first podcasts almost 20 years ago and now works with organisations and businesses who are keen to make their own podcasts. We are delighted he has written this piece about podcasting for us. Finding ways to speak to reach your […]
7 Examples Highlighting the Importance of Branding
Vida Barr Jones is the managing director of the branding and marketing agency, Focus7 International, which specialises in impactful creative, intelligent CRM systems and dynamic digital builds. It lives up to its strapline “we don’t do dull!” In this guest post, she gives us seven examples that highlight the importance of branding. Branding is everywhere, from […]
Eight lessons about trade exhibitions
My client Bold Clarity recently exhibited at its first trade exhibition, the Entrepreneurs Organisation Global University – London, at the Grosvenor House Hotel in Park Lane. It was a learning curve for all of us, so Bold Clarity founder Julia Langkraehr, has written this post about the lessons we learned for future trade exhibitions. The EO Global […]
Guest post: did you know you’re a thought leader
We are delighted that Ceri-Jane Hackling, Managing Director of Cerub PR, has written such an insightful post about thought leaders. Ceri is an award winning entrepreneur who started Cerub PR in 2003. Cerub PR works with thought leading individuals and companies to raise their profile using traditional, digital & social media. Clients regularly appear on TV, radio, in national newspapers & magazines. […]
10 tips for membership bodies to audit PR
At Rough House, we work a lot with membership bodies – we have trained everyone from the Manufacturing Technologies Association to the Joint Council of Qualifications. Our friends at Bojangle Communications also specialise in working with membership organisations, and their founder Lindsey Collumbell has agreed to share her top 10 tips on how they should audit their […]
Guest post: 10 top photography tips
matm is a marketing company based in Telford in Shropshire. It works mainly with B2B clients, providing web development, graphic design, PR, print management and marketing consultancy. Here are 10 top photography tips from their PR manager, Andy Comber. Before moving into PR, Andy was an award-winning journalist who worked on daily newspapers and as a reporter, […]
Is your branding good or bad?
Is your brand being recognised for the right reasons? Is your branding being recognised at all? PR expert Nicky Rudd from Padua Communications explains the different stages of brand recognition. Are you a local business with a recognised brand? When your customers see your logo, what do they expect from you? Do they know it’s you? […]
Top 10 tips for choosing a video producer
Shelle Luscombe is a vocalist, freelance presenter, event host and voiceover artist, who recently updated her website and added a new video. She worked with two different production companies, before the second produced a video she was happy with. We are delighted that she has written this guest post with her top tips for choosing […]
How Google changed journalism & how PRs should react
Paul Curran, who is one of our media training team, was a reporter for the BBC for over 20 years. He has experienced at first hand how the internet has revolutionised the way the media operates. Here he talks about the impact of Google on his working life, and how PR departments – and those doing […]